There are many different products on your website, but you don't know which one works best before you promote them.
If you always promote most sold products, you probably face the stock issue in a shorter period of time. However, if you discover the gold mine in your inventory, you will shine the product that fewer users see, but most of them buy.
Meet with heybooster new product performance insight;
heybooster analyze each product view and their conversion rate, then highlight if the product has the potential to sell more if more people see it.
If you want to see which products you should highlight on your ads & website, connect your google analytics and get your product performance insights.