Product Performance Tracking | By Google Analytics Data

Analytics
8 min read
Bugrahan Saka
Jun 8, 2022

In this article

Google Analytics has made the task of analysing product performance quite complicated because there are so many different categories such as product pages, checkout goals, traffic sources, creatives, and so on.

The purpose of Heybooster is to eliminate the possibility of you missing any important performance analysis of your product that should be automatically performed. In addition to that, they provide a sense of security and confidence that you've optimized your product's performance to the highest level.

Although these metrics are helpful in determining general trends about your business or product performance, they are not specific enough when it comes to identifying problems. heybooster provides you with a simple and automated way to analyze the performance of your product at this point.

Let’s start to analyse product performance with heybooster!

If you join Heybooster, you will be presented with a wide range of packages across several vertical markets, all of which you can use to analyze the performance of your product. Like Google Ads Cost Optimization, Google Ads Display Performance, Product Performance and more.

You'll need to choose the associated package that describes the metrics you wish to optimize as the first step, and then run this package by clicking on it once. Once your Google Ads check is ready, it will appear in your account within a short time frame. The results page will contain tailor-made insights that summarize everything about the performance of your Product that you will see after clicking on the "see results" button.

By automating all procedures that are normally manually analysed, it eliminates a lot of manual labour. heybooster automatically identifies all problems within your product performance, prioritizes them based on their urgency, and makes recommendations for optimization.

Let’s join the heybooster and start to optimize your product performance!

How To Get Google Analytics Product Performance Report?

If we complain that Google Analytics is so complicated, then it's time to show how simple and useful heybooster is!

Receiving product performance report with heybooster is just a few clicks away😊

1) The first thing you need to do to choose heybooster as your travel companion is to register.

2) In the second step, click on the Integrations title on the left and connect data sources with heybooster.

3) In the third step, click on Insight Categories and run the Product Performance Package.

4) That's it! Now you can access the details about your products and boost your overall marketing performance😊

5) By clicking Set a Notification, you can receive notifications and take quick action when there is any change in the data.

How do I track KPIs for my product performance in Google Analytics?        

The Google Analytics provides you with detailed reports about how your products is performing on a regular basis.Google Analytics can be a little bit problematic when it comes to tracking your products performance KPIs and getting predictions.If you want to track and get forecastings about your product performance, you probably know that there are many ways to do so. Probably the easiest way would be to use heybooster.On the left-hand side of the sidebar, click on the KPI tracking page, then click on the Create new KPI button. Now you can begin tracking and forecasting the performance of your products. When selecting the data source for product performance, Google Analytics should be selected as the data source.It is at this point in the process that you need to choose a goal along with the KPIs for which you intend to get predictions from. I am sure you would be interested to know that you can receive forecastings about your product performance goals due to Heybooster.The Product Performance KPI card is ready after a little bit of magic has been performed;Using Heybooster's KPI card, you can look at how much of your goal you've achieved so far and getting prediction your final position at the end of each month.Do not worry if the forecast indicates that you are going to fall behind your target. Click the 'How to improve?' button on the KPI card and you'll get all of Heybooster's insights to help you overcome any obstacles that you might face.You cans all the urgent issues that are stopping you from achieving your target and make improvements in the performance of your product to do so.        

What is the best way to get alerts for your product performance in Google Analytics?        

Alerts are a great way to stay up-to-date with what is going on in your product performance. They can help you spot any potential issues and take appropriate action before they get out of control.Using heybooster, you can get notifications about your product performance. You will also have the option of choosing whether to receive a notification every day, every week, or only when changes occur unexpectedly. Additionally, you can receive notifications either through your Slack channel or through your email.  

How to Analyze Google Analytics product performance?        

A certain level of technical expertise is needed in order to analyze your product performance in your Google Analytics. To analyze product performance, it is necessary to track and report many different data points. Although analyzing product performance in your Google Analytics may seem like an easy task, you are better off keeping an eye on it on a consistent basis to keep your account under control. It is obvious that expertise is needed to do this. Thankfully, Heybooster offers help with that! heybooster analyzes all your product performance data on Google Analytics automatically and provides you with actionable insights you might not have discovered.        

How Google Analytics Helps To Uncover Products Performance        

Google Analytics is a critical tool that may assist your eCommerce enterprises in understanding the success of your items. You may measure important data like the number of product views, add-to-cart actions, and revenues by integrating Google Analytics with an your website. This data may be utilized to determine which goods are well-liked by consumers and which may be underperforming.

But Google Analytics isn't perfect! Google Analytics can be confusing for many marketing teams, with its own language interface and way of use. This may prevent you from using Google Analytics to make things easier for you. Therefore, the tool you need is a tool that can help you with its simple interface and clear language. Yes, we are talking about the heybooster! 😊

Furthermore, heybooster may reveal information on from which source your visitors are coming and about their browsing habits. For instance, heybooster can display the most popular web pages and the traffic sources, such as search engines and social media, that lead to the website. Customers' user experiences can be enhanced by using this data to optimize the website.

Another important issue that you can reach the details of with heybooster is whether you can fully reveal the potential of your products. Sometimes products that you think are performing well may actually be far below their true potential and you may not be aware of it. heybooster detects high potential products for you and helps you increase revenue by making the necessary improvments.        

How to turn Google Analytics product performance report metrics into insights?      

We are sure that you are ready to run on a straight road with heybooster instead of getting lost in the complex maze of Google Analytics. In fact, converting product performance metrics to insights is much easier with heybooster. Let's talk about them right now!

1)The amount of product views, add-to-cart actions, and transactions, for example, are some of the essential indicators that should be reviewed and identified for your eCommerce business.

2)Learn which products are performing well and which ones could be underperforming using this information. Through data-driven selections about which products to prioritize, this may assist firms in identifying areas for improvement.

3)To have a better insight of the performance of the product, segment the data. For instance, you can separate the data by client demographics, such age or geography, to find trends and patterns that would not be obvious when examining the performance of the all your products.

4)Use the information from the product performance report to help you make decisions, such as which product to promote or which to take off the from your website.

5)Continue to keep an eye on how well the products are performing and utilize the report's insights to make adjustments to both the website and the offerings.

In general, you may make data-driven choices and increase your online sales by utilizing product performance reports and convert report numbers into insights.          

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