Get Google Analytics Alerts and Reports In Slack

Analytics
6 min read
Bugrahan Saka
Mar 28, 2023

In this article

heybooster is a simple solution for getting Google Analytics reports in Slack and it’s fully free.

How to Create and Get Google Analytics Custom Alerts?

How To Create And Get Google Analytics Custom Alerts?

Connect Google Analytics and heybooster

The first thing you need to do is link your Google Analytics account to heybooster. To link the account, go to the Integrations heading from the left menu bar on the home page. 

After clicking the Google Analytics title on the page that opens, you should select and confirm details such as account, property, and view on the page that opens. And now, you have successfully linked your Google Analytics account.

Connect your Slack workspace

In the second step, you need to connect your Slack account for getting notifications. In the same way, you connect it by selecting your Slack account on the Integrations page. It's almost finished. Now it's time to turn on notifications.

Time to get reports and insights from Google Analytics to your Slack workspace

To turn on notifications you should go to the My Insights page from the left menu bar. Scrolling the mouse down, you choose which reports you want to be sent to your Slank account.

Sub steps

After you choose the report click on Set a Notification button.

Then, you can decide on how often you want to receive this report. You can choose to receive notifications daily, weekly or whenever there is a change.

Then you choose Slack in the destination section on the same page. Finally, you decide which channel in Slack the notifications should be delivered to. And that's it. You will now be able to see Google Analytics reports in your Slack account at the frequency you choose and make the magic touches you deem necessary. Now it is time to let the heybooster be your magic wand and see what it can do.

If you are in search of more info besides generating Google Analytics reports in Slack, here's another blog post from heybooster! This time, you'll learn how to detect anomalies while setting up Google Analytics 😎

Most Important Google Analytics Custom Alerts for eCommerce

Traffic dropped

While it's not unusual for traffic to drop from time to time, it's important to get it under control. If necessary, precautions are taken, the frequency of drops in traffic can be reduced or stabilized completely. Thanks to heybooster, you can instantly get alerted when there is an unusual change in your website traffic, and you can develop solutions by focusing on the reasons behind it before it turns into a much bigger problem for you. If you notice that there is a drop in traffic at certain times, you can focus on the reasons and overcome them easily.

Traffic spiked

It is important to keep track of the rises in traffic as well as control the drops. heybooster can be a useful tool to show you whether the strategies you use to increase traffic are working. You can get new ideas by getting alerts about the points that have a viral effect. So, you can see what your users like, or you can come up with new ideas that will be a guide for the steps that will take you forward. For example, it can be useful to see the results of the new video ideas you have started to use or the posts you have prepared to increase your visibility through social media.

Revenue dropped

It can be critical for you to regularly monitor the revenues you get and to report when they drop. heybooster constantly monitors your revenue metric and compares it with the previous data. After that, it sends a notification if an anomaly is detected. For example, when your revenue between weeks drops, you will receive an alert, thus creating a starting point in your mind to take action. Afterward, you can focus on the factors that cause this decrease through heybooster and handle them with a solution-oriented approach.

Traffic from social media increased

Of course, you use social media to increase your visibility and traffic, however, does the strategy you follow on social media really work? Being able to correctly analyse what your followers like or what interests them can give you new ideas to move forward. With heybooster, you can get alerts for traffic increases and see which social media channels have increased. Thus, you can reach the correct data through the alerts you receive regularly and improve your strategy.

Best practices for using custom alerts in Google Analytics

If you want to improve your website's performance, using Google Analytics custom alerts is a must. These alerts can save you time and help you quickly identify important changes in your website's metrics. But, to make the most out of custom alerts, you need to follow some best practices.

Firstly, determine which metrics are important for your business and set up alerts for them. This way, you can receive immediate notification when there is a change in those metrics.

Secondly, set the right conditions for your alerts. Be specific about the changes you want to be alerted about, such as a sudden drop in traffic or an increase in bounce rate.

Thirdly, choose the right delivery method for your alerts. You can receive them through email, or as Slack notifications.

Finally, regularly review your alerts to make sure they are still relevant and adjust them as needed.

By following these best practices, you can effectively use Google Analytics custom alerts to improve your website's performance and achieve your business goals.


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