Product Perfomance Analysis

When the customers who need your product are matched with the right product on your website, boom, you maximize revenues. The first step is having control over which product pages you drive traffic to and how they perform. No worries, heybooster analyzes your product performance by traffic channel, category and brand and provides insights.

New Part Product Analysis

Most Viewed Products

Most Viewed Products

Which products are viewed most on your website, are they your top products? Heybooster reveal the most viewed products with the channel they drove traffic, so help you optimize your product feed.

Most Viewed But Not Sell

Most Viewed but Not Sell

Although they viewed most, are they selling most too? heybooster alert you if the products you spend money on have low performance (no sales or high bounce rate) because of understock, out of stock or other reasons.

Best Selling Products

Best Selling Products

Then, which ones are your best selling products? heybooster reveals the best selling products on your website with the percentage of revenue generated by those products.

Potential Top Products

You may miss some of the products that have the potential to sell more but because you don’t promote them, they are underperforming. heybooster analyzes each product view and its conversion rate, then highlight if the product has the potential to sell more if more people see it.

Growing Product Categories

Growing Product Categories

How about categories? In which category your website is generating more revenue, but which one do you invest more in? heybooster provides insight about product category performance to increase your ROI.

Best Product Listing Page for Your Products

Are you optimizing your product listing based on which products perform best on that list? You may drive traffic to one product from various lists. heybooster analyzes which list is best for which product and helps you to grow in all your categories.

Real World Examples

Check out Real-World Use Cases

Best Selling Products on your website

heybooster reveal the best selling products on your website with the percentage of revenue generated by those products.

Most Viewed Products

Which products are viewed most on your website, are they your top products? Heybooster reveal the most viewed products with the channel they drove traffic, so help you optimize your product feed.

Low-performing Promoted Product

heybooster alert you if the products you spend money on have low performance (no sales or high bounce rate) because of understock, out of stock or other reasons.

Potential Top Products

heybooster analyzes each product view and its conversion rate, then highlight if the product has the potential to sell more if more people see it.

Which of your product category is growing?

In which category your website is generating more revenue, but which one do you invest more in?  heybooster provides insight about product category performance to increase your ROI.

Which listing page is best for which product

You may drive traffic to one product from various lists. heybooster analyzes which list is best for this product.

Product Position Analysis on the Lists

heybooster assists you to optimize your listing page in terms of product positioning. It also helps you to evaluate your listing optimization algorithm performance.

Key Points

How it works

Control Product Page Measurement

Make sure your product performance measurement is accurate first. heybooster warns you if there is a problem with product performance data.

Analyze Products by Channel, Category, Brand

Analyze the performance of your products based on the channels that drive traffic to them and the categories and brands they are associated with.

Products Need Your Attention

If there are product pages that need your attention because of their low performance or the opportunity that is missed, heybooster highlights them as a results of the analysis.

FAQ

More About Product Perfomance Analysis

What is Product Performance Analysis?

Product performance analysis is the process of analyzing your product data based on the sales funnel of users. It evaluates the performance of your product by exploring how many users viewed your product, add to the cart and purchase it. heybooster makes the analysis considering the traffic channel, product listing, category and brand.

How do we reach product data? Is any technical implementation needed to get insights?

We use your Google Analytics data to provide product-related insights. If you have an accurate measurement on Google Analytics, you do not need to do anything else heybooster provides insights once you connect your Google Analytics and activate product insights. However, if you do not have an accurate measurement, heybooster also alerts you about it and gives you quick guidance to solve it.

Why product performance insight is important? Why should I track and set alerts?

Products are the most important assets on an eCommerce website and the issues related to products directly affect conversion rate and ultimately return on investment. Our analysis shows that when an urgent alert in product performance insight is resolved, the conversion rate increases by about 40%.